TopCC-Relaunch

The relaunch of the TopCC website marks a significant step in the further development of the brand. With a fresh design and optimised content, it is now even clearer what makes TopCC stand out: a place that offers a wealth of high-quality products and attractive promotions for both B2B and B2C customers.

One of the main aims of the rebranding was to give the website a stronger brand identity. The modern and inviting layout not only increases brand recognition, but also communicates TopCC's values and benefits more clearly. The new platform reflects the diversity and quality of the products on offer and invites users to actively discover the numerous promotions.

Brand identity

The new website presents TopCC in a modern and unified design that increases brand recognition and clearly communicates its values.

Special offers

Visitors can now more easily discover attractive promotions and offers that are regularly updated to ensure customers always get the best deals.

Product overview

The revised site showcases the wide range of TopCC products and highlights the quality and origin of the products so that customers can make informed decisions.

target group orientation

TopCC is aimed at both B2B and B2C customers, which is why the website offers customised content that meets the different needs and requirements of both segments.

Navigation

The improved structure of the website enables intuitive navigation so that visitors can quickly and easily find all the information they need.

Interactive features

New interactive elements make the shopping experience more lively and promote customer loyalty by creating an appealing and informative environment.

TopCC Gastro-Club

As part of the relaunch, the existing TopCC Gastro club was also thoroughly revised to offer restaurateurs an even better platform. With a focus on ease of use and modern features, the Gastro club is now an indispensable tool for restaurants, cafés and other hospitality businesses. Each restaurant has the option to create its own landing page directly on the TopCC platform.  The landing page can be flexibly designed to perfectly convey the unique ambience and concept of the restaurant.

With the new front-end editing, content can now be adapted even more easily – without any technical know-how. This is because a major focus of the relaunch was on the editable nature of one's own Gastro-Club page. The reason: the restaurant pages are edited by users who are not necessarily web-savvy. That is why all editing options have been designed to be as simple as possible to make the process of designing your own page as pleasant as possible. Among other things, functions have been integrated such as automatic image compression and an online image cropping function that makes it easy to adjust images to the correct format. Whether it's menu updates, new photos or event announcements, all changes can be made with just a few clicks.

One of the highlights of the new features is the integrated voucher system. Restaurateurs can offer an online voucher directly via the Gastro Club, which is automatically generated and sent after payment has been received. This function makes it possible to address customers in a targeted way, strengthen customer loyalty and generate additional income – all conveniently and centrally managed. Thanks to these innovations, the TopCC Gastro-Club is not only more modern and user-friendly, but also a powerful tool for restaurateurs who want to professionalise their online presence.

Frequently Asked Questions

The relaunch aims to strengthen TopCC's brand identity, improve user-friendliness and more clearly emphasise the wide range of products and attractive promotions.

The new design strengthens the brand identity by conveying a modern and uniform appearance. This increases the recognisability of the brand and communicates TopCC's values more clearly.

Thanks to the optimised structure, customers can find the information and offers they are looking for more quickly, which leads to a better user experience and higher customer satisfaction.

The user-friendly interface ensures that users return regularly and intensify their interactions with the platform. The ease of use leads to greater loyalty to the brand and promotes long-term use.

The new interactive features bring the platform to life and offer users an engaging experience. They encourage active engagement with the content and create a stronger connection to the brand by combining information and entertainment.

TopCC website relaunch

11/25/2024

The relaunch brings a breath of fresh air to the TopCC brand identity and presents a modern design that appeals to both B2B and B2C customers. With a clear overview of products and attractive promotions, shopping is now even easier and more inviting.